The Kellogg team has been hard at work with our entrepreneur, Cecile Hardy. We kicked off the week visiting some stores in New Orleans where NOLA Couture is sold. It was great seeing her products in action and visiting with local business leaders. Yesterday, the team got to task strategizing NOLA Couture’s growth strategy. We took a break in the afternoon to listen to mayor-elect, Mitch Landrieu. The perfect cap to the day was a dinner at Ruth’s Chris Steakhouse with local business leaders and Kellogg alumni. Thank you to John and Michelle Payne (our hosts), David Darragh, Henry and Karen Coaxum, and Karl Hoefer. Yesterday, we spent the day hard at work and capped it off with Wednesdays at the Square at a trip to Capdeville.
And today… it was like joining the real world again – working on a deck all day. This experience presents teams with the challenges of real business. The Kellogg team spent our efforts identifying a growth strategy for NOLA Couture. We placed our previous work experience and classroom learnings into action in order to develop recommendations across all aspects of Cecile’s business: Operations, Marketing, Sales, Product Management, Finance, and Strategic Development. It was a unique experience to work with a business that is at a critical inflection point and be able to evaluate it holistically.
We couldn’t find seersucker suits to rent for tomorrow… but we’re ready to rock it. And more importantly, we’re excited to have helped Nola Couture prepare for and meet continued success.
Ciao,
Jessica
PS – How do you get the powder sugar out from Café du Monde?
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